India Real Estate Latest Trends | Overview | Growth | Investments

April 15, 2020
Advantages of Integrated Townships & the rising demand owing to COVID-19

The recent crisis because of the COVID-19 pandemic demands a home that is located in a safe, secure & controllable environment. This has led to an increase in demand for integrated developments with a self-sustainable ecosystem. Integrated townships are real estate projects comprising of both residential & commercial complexes covering a vast expanse of land parcels. These mammoth developments are well equipped with all the education, healthcare, and retail infrastructure along with various world-class amenities. Every basic need is at a stone’s throw which minimises the demand to step out of the gated community.


During this hour of crisis, especially when staying at home has turned out to be the most effective strategy to keep yourself safe, people don’t want to step out of their society gate. It’s a matter of great convenience for them if their fundamental needs are met within the premises. Mixed-use developments offer high-quality accommodation within a self-sustaining miniature ecosystem that tackles the challenges posed by pollution, rapid & unplanned urbanization, overcrowding, etc. It’s this lethal virus that made the idea of integrated townships all the more important than ever.

These projects require vast land areas and hence are mostly located in peripheries of the cities. Thus, homes there are relatively cheaper than the homes located in the middle of the cities. Since most of the needs of the residents are met within the gated community, both time and money are saved. These projects are away from the chaos of the cities. They keep you away from the mushrooming residential cells and the claustrophobic environment in the cities. They are established close to nature, keeping you safe from pollution. These developments create a mini-ecosystem that emphasizes sustainable living. These are often provided with air purifier systems, water harvesting, and waste management systems with a focus on 3Rs.

Since the demand for mixed-use developments is rising because of the challenges posed by urbanization, these are promising investment options giving a guarantee for good returns. The impact of COVID-19 will only push the demands further.

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